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"Live free or die!" On July 31, 1809,
New Hampshire's most famous soldier, General John Stark, made a
public toast that would leave a fiercely profound impact for years
to come. The State motto is meant to remind and inspire not only
New Hampshirites, but also the entirety of the United States. The
First Amendment of the Bill of Rights commits, "Congress shall make
no law respecting an establishment of religion, or prohibiting the
free exercise thereof; |
or abridging the freedom of speech, or of the press; or the right
of the people peaceably to assemble, and to petition the government
for a redress of grievances.” Yet today, we face a struggle
that is affiliated with the prohibition of freedom of speech. The
Live Free or Die Organization has been created to battle for rights
incumbent to us.
Live Free or Die is Youngevity's® chosen motto because
it speaks to the autonomous independence fundamentalized in the
American dream in representing our plight to achieve the right to
communicate the truth to the public about alternative medicine and
its benefits! The connection between New Hampshire’s motto
and our hopes for a more unbiased alternative medicine regulation
system is evident. New Hampshire was the first state to require
that its Constitution refer to the people for approval; and our
goal in presenting Live Free or Die to the public is to gain permission
from the FDA to use words that educate people on the positive elements
of supplements and nutrients. To be able to communicate the diagnostics
of alternative medicine that purportedly heals, more people will
have that choice to be educated about what their body needs and
how to fulfill those nutritional requirements.
First things first, what is a dietary supplement? Congress defined
the term "dietary supplement" in the Dietary Supplement
Health and Education Act (DSHEA) of 1994. A dietary supplement is
a product taken by mouth that contains a "dietary ingredient"
intended to supplement the diet. The "dietary ingredients"
in these products may include: vitamins, minerals, herbs or other
botanicals, amino acids, and substances such as enzymes, organ tissues,
glandulars, and metabolites. Dietary supplements can also be extracts
or concentrates, and may be found in many forms such as tablets,
capsules, softgels, gelcaps, liquids, or powders.
Supplements have proven to be a more organic (and successful) alternative
to prescription drugs, The Institute of Medicine of the National
Academies reports,
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Annual sales of dietary supplements in the United States are approaching
$16 billion. An average of 1,000 new products are developed each
year. Although manufacturers are restricted from claiming that using
their products leads to therapeutic benefits, surveys show that
many people take supplements for purposes such as treating colds
or alleviating depression.
While people take supplements that target their personal nutritional
needs, the dietary supplement industry has to take extra precautions
to communicate what nutrients target which needs.
With great power comes great responsibility. We respect that the
FDA holds the key to information regarding your health and well-being.
Our mission is to fundraise through our Live Free or Die wristbands
in order to fight for our First Amendment right to have the FDA
act responsibly; reconsidering supplements and the words used to
describe them effectively. The Live Free or Die bands are to retail
on three contributory tiers: Red ($5), Blue ($25) and White ($50).
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